Hotel Brochures - A Dying Breed?
Posted in Direct Marketing, Internet, Marketing, Marketing Strategies on May 16th, 2008
Here’s some news that got me wondering about the future of hotel brochures - Bloomingdale’s is shutting down its catalog business in 2009 to concentrate its direct marketing efforts on the web where sales are growing faster.
Higher paper, production and mailing costs are affecting every business that employes brochures, catalogs and direct mail.
A small luxury hotel […]