Where Small Luxury Hotels go for Marketing Advice and Insights
Posted in Blogroll, Internet, Loyalty, Marketing, Marketing Strategies on Sep 6th, 2008
The world’s largest travel community conducted a survey of 2,200 travelers worldwide recently and just announced the results. They wanted to know what travelers say makes hotels great. Interesting results indeed - here are the 3 most important factors:
When asked what makes a hotel great, 30% of respondents said location is the most important factor. […]
Posted in Direct Marketing, Internet, Loyalty, Marketing, Marketing Strategies on Apr 16th, 2008
If hospitality marketing wasn’t hard enough already! TripAdvisor, the 1,000lb. gorilla is now a 1,500lb. baby. In June, 2007 the site had 10 million reviews. It just announced that figure is now over 15 million ! A 50% increase in less than a year.
What amazes me is many small luxury hoteliers I talked to don’t pay much attention to […]