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Casa del Mar Resort Retains MP&A for All Marketing

Casa del Mar Beach Golf and Spa Resort in Los Cabos, Mexico engages MP&A to develop a full scale integrated 1-to-1 marketing program.

The program includes the integration of every aspect of the resort's marketing program beginning with the establishment of a new positioning. MP&A manages all efforts in advertising, public relations, promotion, database analytics, direct marketing, Internet site development, e-marketing and measurement (ROI) to ensure consistent message delivery, relationship building and measurable results.

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